After the success of her fabulous first collection earlier this year, Emma Willis has launched a new summer capsule collection with Next – and it’s the perfect compact wardrobe for a holiday.
Emma Willis’s perfect holiday wardrobe: her new summer collection
Emma Willis is a busy woman. What with her current TV commitments (The Voice Kids, upcoming The Circle, plus others in the pipeline) and family life alongside her new career choice as a designer with Next, preparing for a summer holiday is always going to be stressful.
Luckily, her new collection is designed to make holiday packing a little easier (for women, at least!). Landing just in time for summer, the mini-collection is everything you need for every kind of sunny holiday – whether at home or abroad, city or coast.
It’s a gorgeous collection in a sunset-like palette, full of rusty reds and dusky pinks paired with classic neutrals, across all of Emma’s signature looks: tailoring, swimwear, beachwear and nightwear (more on these below!).
One of Emma’s favourite packing hacks is to “edit” out anything that doesn’t work as part of the overall colour palette – a concept clearly present in the new collection, where every piece mixes and matches well.
Emma brought everything she learned from her first range into creating this one, but discovered that the education still continues…
A massive learning curve
“I knew that you have to work so far in advance, but I didn’t realise the scale of how far it actually is!” Emma admits. She’s grateful that producing the collection is a real team effort, with increased respect for designers that run their own fashion houses and have to think of everything themselves.
But designing is fast becoming part of Emma’s DNA – she’s now “constantly looking for inspiration”, with an eye always alert to colours, prints and textures that she wants to use.
“Body shape is something that I’m hugely mindful of”
With the new summer range being her second, Emma realised she was even more aware of considering every body shape and skin tone, not just her own.
Creating shapes and using colours that flatter different women has been incredibly important – Emma thinks “it’s better to overthink these things and make sure you get it right than to really not think about them”, and she hopes there’s something for every woman here.
Supporting this aim, every piece is also available in sizes 6-22.
The collection: our stand-out favourites
Beautiful beachwear is a core element of the range, with dusky-coloured sundresses and light, loosely fitted playsuits.
We love this yellow slip dress (£20), and the full-length polka dot jumpsuit (£38) – both will carry brilliantly from day to night.
A holiday wardrobe wouldn’t be complete without swimwear, and there’s plenty to choose from. One-shoulder tie swimsuits are comfortable and flattering, while bikini tops come with a choice of matching bottoms (high waist or hipster) – all with hints of this season’s latest patterns.
We love the pink cheetah-print swimsuit: stylish yet flattering, and certainly statement!
No collection of Emma’s would be complete without her signature tailoring, which features here in subtle colours and light materials. Trousers and culottes are great warm-weather officewear, but will also work brilliantly on holiday paired with camisoles and t-shirts.
We love these lightweight shorts (£25) and shirt (£25) – together and with other items!
Finally, holidays are all about relaxing (at least for some of the time): that includes getting plenty of sleep, which can be tricky in the heat. Emma’s pyjamas are designed for comfort, with soft fabrics and a loose fit to help with staying cool.
When you do get up, throw on this light bedroom robe (£32). It’s perfect over nightwear or swimwear, for those lazy holiday breakfasts and poolside lounging.
Wander over to Next in Cabot Circus (Brigstowe Street) to find your own favourites from the new range.
In store from 10 July 2019.